EMILPEOPLE 2023
Connecting the Best: A Celebration of Innovation and Community
During the Cersaie in Bologna, Emilgroup invited its top national and international clients to visit its showroom in Fiorano Modenese from September 25 to 29, 2023. The event offered a unique opportunity to present the latest innovations in an engaging and innovative environment, strengthening the bond between the company and its clients. The concept guided guests into a magical garden, a locus amoenus scented with citrus, an inspirational space tied to beauty and Italian culture, making the experience of Emilgroup’s products memorable.
The event utilized advanced technologies, such as LED wall projections and immersive installations, to create an engaging and interactive experience for all participants.
Goals
- Showcase the latest innovations in the showroom
Present the latest tile innovations and collections of Emilgroup to top national and international clients, displayed in a highly curated and technological context. - Foster Client loyalty
Create a memorable experience that strengthens client loyalty through networking moments, gala dinners, and high-level entertainment (one of the specialties of Newton Live Communication). - Promote the EMIL PEOPLE community
Emphasize the sense of belonging to the Emilgroup community, involving both employees and clients in an event that celebrates collaboration and innovation.
Contents
The event spanned five days, with open days and evenings featuring gala dinners and entertainment. An 8×8 meter LED wall at the showroom entrance projected the guests’ faces, making the clients feel like the true protagonists of the event.
