World Family Day
Newton’s experience is called upon to arrange the logistics and the creative concept for the event.
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Goals
- To mark the 7th World Meeting of Families, His Holiness Pope Benedict XVI is in Milan for three days.
- Concept for the liturgical altar: from the very first drafts of the project, in the preliminary stages, the design coming together is one that projects sombreness and environmental sustainability
- Target audience: adults, young people, families, old people, global communities of the Catholic faith, adherents and supporters, senior government officials and employees.
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Content
The concept for the project proposal is one that revolves around the concepts of “transparency” and “solidity”. A great arch covering the front of the park, symbol of openness and hospitality to the faithful. The visible solidity of the supports on the ground is a testament to the power of love for one’s neighbour.